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Welcoming the New Year

December 22, 2010

With 2010 coming to a close and 2011 on the brink, many companies, especially in the field of professional conference and event planning, are looking at the past financial crisis as history and eagerly welcoming the New Year.  The industry of professional event planning – across all sectors – hit rock bottom at the end of 2009 and has slowly been rising during the past year. That being said, 2011 brings with it new challenges and prospects, but most certainly changes in the way meeting and conferences are planned and managed.

The term used most often by corporate, medical and private event planning companies is ‘cautious optimism.” Within the industry short term bookings are rising and conferences are being booked less time in advance. The first impact on this directly affects the vendors who must now provide the same good or service in much less time.  Hotels have also been significantly impacted and now offer more lenient terms and exit-points in the contract.

As a boutique conference and event planning company, we at Kaleidoscope are experiencing these changes first hand. We have been receiving more requests for meetings taking place in shorter amounts of times, and we are adjusting to the new needs and demands of the market.

So what does this mean for the 2011 year?

More conferences, more meetings, more events, smaller groups, more exotic destinations, and shorter planning times, but all in all a good year.

Wishing everyone the best of luck and a merry holiday season!

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